Yesterday Briarwood Mall announced that women’s fitness clothier Athleta, a division of Gap, will be coming to the mall. They will be taking over the space currently occupied by Hollister.
Personally, I am glad that Hollister is moving on. The way that their front entrance extended into the main corridor always bothered me, since I would often be walking close to the store fronts to avoid the kiosks.
See the mall’s press release below about the opening:
Athleta coming to Briarwood Mall
Stylish workout wear retailer arrives in mall by the holidays
Ann Arbor, Mich., (July 9, 2013) – Briarwood Mall, Michigan’s premiere shopping destination, is currently undergoing major renovations. Along with internal and external changes, Briarwood Mall has welcomed several new retailers. The mall is excited to announce that it will add one more retailer, Athleta, to its line-up just in time for the holidays.
A first in Michigan, Athleta offers stylish workout wear for the on-the-go woman, and is known for its sweet, feminine designs for active lifestyles. It carries a wide selection of athletic wear, along with shorts, dresses, swimsuits, sandals, jackets and more. Athleta is known for the “Give-it-a-Workout Guarantee,” encouraging customers to take their new looks on a run or to the gym, allowing anytime, any reason returns. Athleta also offers in-store workouts, providing fitness classes, group runs and special events for its customers.
“We are so excited to announce that Athleta will be opening in our mall this winter,” said Denise Murray, director of marketing and business development director at Briarwood Mall. “Ann Arbor is a city that cares about health and fitness, and this store will be a great addition for the women in the community. They will be able to be comfortable and look amazing as they live their active lifestyles.”
The 7,527 sq. ft. store will be located next to Banana Republic and Ann Taylor. For more information on Athleta, visit www.athleta.gap.com.
About Briarwood Mall
Briarwood offers shoppers over 120 stores from which to choose and is anchored by Macy’s, jcpenney, Sears and Von Maur. A 1,013,000-square foot property located in Ann Arbor, Briarwood is located at the intersection of State Street and I-94, the major east-west freeway in Southern Michigan that connects Ann Arbor to the airport and downtown Detroit. The mall is three miles south of downtown Ann Arbor. For more information, visit www.facebook.com/BriarwoodMall or www.twitter.com/BriarwoodMall.
About Simon Property Group
Simon Property Group, Inc. (NYSE: SPG) is an S&P 100 company and a leader in the global retail real estate industry. The Company currently owns or has an interest in 326 retail real estate properties in North America and Asia comprising 241 million square feet. We are headquartered in Indianapolis, Indiana and employ approximately 5,500 people in the U.S. For more information, visit the Simon Property Group website at www.simon.com.
In checking out the Athleta website, one thing that jumped out at me is that they offer FREE hemming on skirts, dresses, and pants. As someone who is 5’1.5″, this is a big plus to me.